They set up automated personalized outreach that engaged pet parents within minutes of their inquiry. Each message referenced the specific service requested (grooming, daycare, or boarding), included the pet’s name from the form submission, and provided an easy link to book or schedule a meet-and-greet. The system adjusted tone and content based on whether the lead came from a “first-time grooming” promo or a “holiday boarding” campaign, making every response feel personal and relevant.

Response time dropped from over 24 hours to under two minutes. Appointment conversions skyrocketed because the company was now first to respond, often before competitors even opened their inboxes. The front desk team no longer had to chase every lead manually, freeing them to focus on customer service and pets on-site. Most importantly, pet owners loved the immediate, personalized touch. It set a caring, trustworthy tone before their first visit ever began.